advertising consumers consumer quality information product market brand products brands sales share trademark ftc goods case disclosure good firms

0.52 Alan D. Mathios, The Impact of Mandatory Disclosure Laws on Product Choices: An Analysis of the Salad Dressing Market, Journal of Law and Economics, 2000.
0.50 C. Robert Clark, Advertising Restrictions and Competition in the Children’s Breakfast Cereal Industry, Journal of Law and Economics, 2007.
0.46 Phillip Nelson, Comments on Peltzman, Journal of Law and Economics, 1981.
0.39 James M. Ferguson, Political Information: Comment, Journal of Law and Economics, 1976.
0.34 Howard Beales Richard Craswell Steven C. Salop, The Efficient Regulation of Consumer Information, Journal of Law and Economics, 1981.
0.32 Paul L. Joskow, Comments on Peltzman, Journal of Law and Economics, 1981.
0.31 Sam Peltzman, The Effects of FTC Advertising Regulation, Journal of Law and Economics, 1981.
0.29 Thomas T. Nagle, Do Advertising-Profitability Studies Really Show That Advertising Creates a Barrier to Entry?, Journal of Law and Economics, 1981.
0.29 Sanford J. Grossman, The Informational Role of Warranties and Private Disclosure about Product Quality, Journal of Law and Economics, 1981.
0.28 Lacy Glenn Thomas, Advertising in Consumer Goods Industries: Durability Economies of Scale and Heterogeneity, Journal of Law and Economics, 1989.
0.27 William M. Landes Richard A. Posner, Trademark Law: An Economic Perspective, Journal of Law and Economics, 1987.
0.25 I. P. L. Png David Reitman, Why Are Some Products Branded and Others Not?, Journal of Law and Economics, 1995.
0.25 Zeynep K. Hansen Marc T. Law, The Political Economy of Truth‐in‐Advertising Regulation during the Progressive Era, Journal of Law and Economics, 2008.
0.25 Hayne E. Leland, Comments on Grossman, Journal of Law and Economics, 1981.
0.24 Gregory S. Crawford Matthew Shum, Monopoly Quality Degradation and Regulation in Cable Television, Journal of Law and Economics, 2007.
0.23 Richard S. Higgins Paul H. Rubin, Counterfeit Goods, Journal of Law and Economics, 1986.
0.19 K. W. Chau Lennon H. T. Choy, Let the Buyer or Seller Beware: Measuring Lemons in the Housing Market under Different Doctrines of Law Governing Transactions and Information, Journal of Law and Economics, 2011.
0.17 Charles W. Smithson Christopher R. Thomas, Measuring the Cost to Consumers of Product Defects: The Value of "Lemon Insurance", Journal of Law and Economics, 1988.
0.17 Lester G. Telser, Political Information: Comment, Journal of Law and Economics, 1976.
0.16 Richard Schmalensee, Comments on Beales Craswell and Salop, Journal of Law and Economics, 1981.