0.33 Mark Bergen Daniel Levy Sourav Ray Paul H. Rubin Benjamin Zeliger, When Little Things Mean a Lot: On the Inefficiency of Item‐Pricing Laws, Journal of Law and Economics, 2008.

{ store franchise chain rent }	0.33
{ percent data table effect }	0.20
{ price consumer market good }	0.11
{ cost benefit le increase }	0.09

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